Everything you need to know before you start.
Will you touch my ad accounts?
On Copilot and Analyst we only read data. On Team we work with partner access and only apply changes you approve. You can remove our access anytime from your Business Manager.
Which platforms do you work with?
Meta Ads (Facebook and Instagram), Google Ads and TikTok Ads, across every objective: leads, WhatsApp messages, sales, traffic and reach. Everything is measured against the same media plan. The daily automated analysis already runs on Meta and we are adding Google Ads and TikTok Ads; until then, on Analyst and Team, the specialist reviews those accounts with you.
What counts as an optimization on the Team plan?
The urgent optimizations the analysis detects and you approve: budget adjustments, pauses and creative rotation. Building a new campaign from scratch is separate: the plan includes 2 per month.
What happens if I stop paying?
Your ad accounts keep running as usual. Only the dashboard, alerts, reports and recommendations are paused.
Why not hire an analyst?
An analyst means salary, benefits and hiring time, and depends on one person. With Pautia you get daily analysis and expert review from $149 a month, or full execution from $289.
Do you see my leads' personal data?
No. We work with your campaigns' performance metrics, not with the names, phone numbers or emails of the people who fill out your forms.
How long does it take to start?
From the day after you give us access and upload your media plan. The first analysis arrives at 6 a.m. and the report at 10 a.m.
Do I need a media plan?
Yes. It is the target we measure against: how much you invest per platform and objective, and at what cost per result. If you don't have one, build it for free with our calculator.
Does it work for objectives other than leads?
Yes. Each campaign is measured by its objective's metric: cost per lead, per WhatsApp conversation, per purchase, per click, per thousand impressions or per view.
Does it work for agencies with several clients?
Yes. One view for every account, reports with your agency's brand and volume pricing on a Custom plan.
Let's look at your account together.
20 minutes on a video call. We open one of your accounts and show you what we find. No strings attached.