What counts as an optimization on the Team plan?
The urgent optimizations the analysis detects and you approve: budget adjustments, pauses and creative rotation. Building a new campaign from scratch is separate: the plan includes 2 per month.
Do I need a media plan?
Yes. It is the target we measure against: how much you invest per platform and objective, and at what cost per result. If you don't have one, build it for free with our calculator.
What happens if I stop paying?
Your ad accounts keep running as usual. Only the dashboard, alerts, reports and recommendations are paused.
Why not hire an analyst?
An analyst means salary, benefits and hiring time, and depends on one person. With Pautia you get daily analysis and expert review from $149 a month, or full execution from $289.